Monday, March 16, 2009

Hey, The Tide's In

P&G has asked BlogHer to help them get the word out about their efforts to raise money via T-Shirt sales to support families that are affected by disaster.

The shirts are vintage-looking and support a great cause. Shirts can be purchased through this link:

Please use this link (this helps distinguish the source, as we are having a good-natured contest between several social media companies - but of course, the goal is to get the word out about this great charity!) (BlogHer will OBVIOUSLY win. I'm like Monica on Friends: "My team always wins!)

So, here's what we're asking: Please post a short blurb on your blog (Do they REALLY know me? The only thing short about me is my patience)about the program, (Oh I get it, BlogHer doesn't even read me) and share the T-shirt link with your readers. If you DO post about it, or tweet about it, will you drop by this form and leave me the links? You can also share on Facebook or Twitter. (Again with the not reading me) BlogTalkRadio hosts? Podcasters? We want to show P&G the power of social media! The form is here.

I USE IT because my mom used it before me and I'm a robot child.

From Tide's Loads of Hope Website: Tide Loads of Hope helps in the aftermath of a natural disaster by providing clean clothes and a sense of comfort to families in need. Partnering with Feeding America, we travel to disaster affected neighborhoods with the Tide Loads of Hope truck or vans and offer our free mobile laundry service. (Please start with my house because the disaster that hit my place was called Hurricane Laziness)

They use 32 high-efficiency washers and dryers stationed on the truck and can do 300 wash and dry cycles a day -equal to one year's worth of laundry for a single family which means they wash about 9,000 loads of laundry over a four-week period.

In partnership with a local laundromat, the Tide Loads of Hope vans provide free laundry service at the same load rate as the trucks leveraged during disasters where neighboring communities still have a source of electricity.

To date, Tide Loads of Hope has washed more than 35,000 loads of laundry for over 20,000 families. Most importantly, the Tide Loads of Hope program means we're equipped to take action whenever and wherever there is a need in our country. In the wake of Hurricane Katrina, the need for clean clothing became critical, and Tide found a way to help. So in November 2005, the Tide Loads of Hope truck headed to Camp Hope in the Metairie, LA area and cleaned over 10,000 loads of laundry. The spirit of this first venture informs and inspires everything Tide Loads of Hope program does.

Thanks a million! We appreciate any help you can give us to get the word out.


Jenny Lauck for the rest of the BlogHerAds team.
(Please come to my house first. I'll let them use my Tide if they bring pie. If you have to cheat to win I have NO problem with that).


  1. wait- am i on the right blog? am i lost? did I take a wrong turn?

  2. dang me too, somebody moved the signs.. where am I?

  3. I love a good public service announcement.

  4. Since laundry sometimes seems to be my raison d'etre . . .!

  5. I'm game.

    Today's post. Thanks for the fodder and supporting a cool idea.

    Shade and Sweetwater,

  6. Yay Suzy's team! Great cause.

  7. Dear Suz,

    I have decided the appropriate punishment for Berny Made-off would be to come do my laundry. I never thought about making him bring me pie too!

  8. Great cause... My house isn't an "official" disaster, but if they pulled their truck 'o washers/dryers up to my house they might be able to get through the mess of laundry in, let's say, a week?